Hey there,
You know those wild hours between midnight and sunrise when you’re up feeding a newborn, running on fumes, and Googling everything?
That’s where Southern Slumber was born.
After Elise was born in March 2021, I spent many of those late nights dreaming up something new — something soft, sweet, and Southern. I wanted fun, themed pajamas that reminded me of home... that weren’t just functional, but full of charm and personality. But I couldn’t find anything like that, especially from a small business that felt personal.
So I started my own.
Southern Slumber launched in May of 2022, and Elise was our very first pajama tester. (She had a lot of opinions, as most toddlers do.)
If you’ve ever worn one of our pieces or gifted it to someone you love — you’re part of this dream, too.
Thanks for being here,
Brooke
